Privacy Policy

Westford Tradelink Private Limited (“Westford Tradelink”, “we”, “us” or “our”), with its registered office at New Delhi, Delhi – 110087, India, respects your privacy. This Privacy Policy explains how we collect, use, share and protect personal data when you visit our website, contact us, place orders or otherwise do business with us.

This policy is published in accordance with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 and the Digital Personal Data Protection Act, 2023, as applicable.

1. Information We Collect

• Information you give us: name, company name, email address, phone number, billing and shipping address, GSTIN, and the content of messages or enquiries you send us.
• Transaction information: details of products ordered, order value, invoices and delivery records. Card, UPI and net-banking details are processed by authorised payment gateways; we do not store full card numbers.
• Technical information: IP address, browser type, device information, pages visited and time spent, collected through cookies and similar technologies (see our Cookie Policy).

2. How We Use Your Information

• To respond to enquiries and provide quotations.
• To process, fulfil, ship and deliver orders, and to handle returns, refunds and cancellations.
• To issue invoices and meet tax, accounting and other legal obligations.
• To communicate about orders, service updates and, where you have agreed, offers and promotions.
• To improve our website, products and services, and to prevent fraud and misuse.

3. Legal Basis and Consent

We process personal data on the basis of your consent, for the performance of a contract with you, or for legitimate uses permitted under applicable law, such as complying with legal obligations. You may withdraw consent at any time by writing to us. Withdrawal does not affect processing already carried out, and we may then be unable to provide some services.

4. Sharing of Information

We do not sell your personal data. We share it only as needed with logistics and freight partners, customs brokers and clearing agents, banks and payment processors, and principals or suppliers we represent; IT, hosting and communication service providers; professional advisers; and government or regulatory authorities where required by law. Anyone we share data with is required to keep it confidential and use it only for the stated purpose.

5. Data Retention

We keep personal data only as long as needed for the purposes above, or as required by law (for example, under GST and income-tax record-keeping rules). After that, data is securely deleted or anonymised.

6. Data Security

We use reasonable technical and organisational safeguards to protect personal data from unauthorised access, alteration, disclosure or destruction. No method of transmission over the internet is completely secure, so we cannot guarantee absolute security.

7. Your Rights

Subject to applicable law, you may:

• access a summary of the personal data we hold about you;
• ask us to correct, complete or update inaccurate data;
• ask us to erase data that is no longer needed;
• withdraw consent or opt out of marketing communications;
• nominate another person to exercise your rights in case of death or incapacity; and
• raise a grievance with our Grievance Officer and, if unresolved, with the Data Protection Board of India.

8. Children

Our website and services are not directed at persons under 18 years of age. We do not knowingly collect personal data from children without verifiable parental consent.

9. Third-Party Links

Our website may link to third-party websites or marketplaces. We are not responsible for their privacy practices, and you should read their policies separately.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The revised version will be posted on this page with a new “Last updated” date.

11. Grievance Officer

For questions, requests or complaints about this policy or your personal data, contact:

We will acknowledge your request within 48 hours and try to resolve it within one month.